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CBAA REPORTS ON COMMUNITY RADIO LISTENER SURVEY
The McNair Ingenuity Community Radio Listenership Survey results were released earlier this month at Parliament House and showed an increase from 47% of Australians (aged 15+) listened to community radio every month in 2006, to 57% in 2008.
Over 9.5 million Australians listen to community radio every month. Over 4.5 million are regular weekly listeners.
These results are important for listeners, supporters, government and sponsors to know and understand. They reinforce the popularity of community radio and underline the importance of community radio stations having equal access to spectrum in both analogue and digital broadcasting.
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